Pause. Read This First.
It’s here, the season of sales, giveaways, and more sales. It’s exciting but it can also be very overwhelming and easy to get sucked into all the deals. My goal here is always first to encourage you to style before shopping. So before you dive into the sales, take a peek at what you already own. Make a list of things you have been wanting or need, and while you shop, don’t get veer off your list! Black Friday and Cyber Monday often get a bad rep for being a time of overconsumption, which it definitely can be, but it’s also a great opportunity to support small businesses and invest in some good quality items at a lower price point.
So this year, I’ve listed the BFCM sales from a few of my favourite small businesses and brands. I’ve chosen the brands based on the products or pieces I use/wear the most. I’ve included products from a variety of categories ranging from ethical fashion, mama and baby essentials, to a few home goodies!
Tradlands — 11/25 - 11/28 (code bf30 for 30% off sitewide)
Tradlands has many options when it comes to timeless closet pieces. Tradlands is also a very size-inclusive brand, with sizing up to 5X. They are passionate about sustainability and also have a great pre-loved section on their site that allows you to sell and or shop pre-loved pieces.
Everlane — 11/25 - 11/29 (no code needed)
I find that Everlane is an excellent place to start for more affordable minimalist pieces. I like that their styles are very classic and simple, which make for great core closet pieces. Many of my closet staples that I wear frequently are from Everlane and have held up really well over time.
Kotn — 11/26 - 11/30 (code ‘candice10’ for 10% off), Canadian brand
Kotn always does something different on Black Friday and I’m here for it. For the 5th year in a row, 100% of proceeds from orders (up to $250, 000) will go to their initiative of funding the building of schools to encourage literacy and give back to the community in rural Egypt. Click here to learn more.
Sundays Furniture, 11/13 - 11/29 up to 20% off (discounts applied at checkout), Canadian brand
If you follow me over on Insta, you may have seen my recent collaboration with Sundays where they helped me out with completing the breakfast nook of my dreams! I love the simplistic designs and the quality of Sundays Furniture pieces. When we moved into our home, one of our first furniture purchases were the Take The Edge Off Counter Stools!
My Faves: Form Bench, Tuck In Dining Chair & Movie Night Sectional (if we had space for this haha)
dear frances — 25% off sitewide (bf25 auto-applied code)
My favourite boots are from Dear Frances and they are definitely investment pieces. If you’ve had your eye on a pair of shoes from Dear Frances, now is a great time to grab a pair at 25% off!
Solly Baby — 20% off from 11/23 - 11/28 (no code needed)
Solly Baby is a definite favourite of mine when it comes to baby essentials. The pieces are not just cute to look at but are super functional. All the materials used are the absolute softest which are so great on baby's skin. In addition to their sales this year, on Giving Tuesday, Solly Baby will be partnering with The Superhero Project to provide wraps to families in the NICU. For every wrap purchased, one will be donated to a NICU family. What an awesome initiative
Storq - 20% off 11/26 - 11/29 (no code needed)
I love this small, woman-owned business so much. Storq pieces have been lifesavers for me during pregnancy and postpartum. They made me feel comfortable while my body was changing and growing and now during my breastfeeding journey, their nursing staples have been such a game-changer.
Fable — from 10% - 20% off 11/22 - 11/29 (no code needed), Canadian brand
I adore this ethically and sustainably crafted dinnerware from Fable, a Canadian-based brand from Vancouver. They have the most beautiful, handcrafted dishes and cutlery, perfect for all those holiday dinners coming up! They really elevate dinner parties and simple home-cooked meals enjoyed with loved ones. They also recently released a super sleek set of durable glassware pieces!
the mugs
flatware set
glassware set
Harly Jae, 20% off in-stock items (discounts applied at checkout), Canadian brand
Harly Jae, an amazing slow fashion brand designed by Laila. I had the privilege of meeting her and visiting the Harly Jae studio during a trip to Vancouver a few years ago. Harly Jae’s pieces are vintage-inspired with a modern touch and are intentionally crafted to stand the test of time. I have a pair of wide-leg trousers from Harly Jae that are of superb quality and I really love that the brand is completely designed and MADE in Canada as well.
My Faves: House Blouse, Pierott Pants & Reversible Coat
Vetta Capsule — up to 50% off
I’ve been a fan of Vetta Capsule since the start of my exploration of sustainability and slow fashion. They were also one of the first brands that I ever worked with so this small brand is very dear to my heart. If you’re looking for versatile, ethically-made closet heroes, look no further. Vetta Capsule’s pieces are creatively designed to be worn multiple ways and are sure to become wardrobe staples.
These are just a few of the brands and sales that I wanted to highlight this season and I’ve also listed some of my favourites from each brand. These are tried and true pieces that I personally own and a few are just ones that I love! I hope it helps you shop smart and intentionally during this time as I know it can be overwhelming. As always, thank you so much for supporting my content and shopping through some of my affiliate links. As a part-time digital creator, it really helps keep my blog and social platforms running and I’m so appreciative of you guys for sticking around with me!
P.S. Some sales have not started yet so I will be back to update those details once everything is live!
This post is not sponsored but may contain some gifted items and affiliate links. If you decide to shop through the links above, I may make a small commission that helps support this blog and other social platforms. I only share products and brands I love and support. All opinions are my own.
Thank you for supporting Candice Tay!